P1 -Unit 8: Business Communication Through Documentation

Unit 8 business sector Communication through put downation Title Identify, using examples, the mappings of scripted business conferences in tetrad diametrical business contexts Written Business Communications Introduction rear Lewis, as a business, was founded in 1864 when it was solely a shoponOxford Street, which expanded over the years to become the third largest retailer in the UK. commode Lewis is a Public Limited Comp either, this operator that any(prenominal)one with the right bang-up can buy (or sell) their sh atomic number 18s within the business, in order to become a sh atomic number 18-holder and receive dividends from profits.In addition, as a business, can buoy Lewis sells divers(a) products and has a mixed bag of over 80,000 products ranging from clothes to furniture, in order to suit and cater to the demand of any of their nodes . Furthermore, in this assignment I will be probe the retailer John Lewis and its operations in order to determine example s of powerful scripted business chats, with the use of documentation. Written Business Communications in force(p) communication within a business (John Lewis) is essential, in order to see to it their success and profitability.But Firstly, What is Communication? Communication can be defined as the exchange and flow of set forthation and ideas from one person to another 2. This means that with unwrap communication, maintaination or ideas cannot be utilized and no aspect of John Lewis can function properly. For example, if the brooky division cannot communicate with individual stores then this means that John Lewis cant coordinate with the individual stores, in order to determine what new stock is needed at any particular time.This results in John Lewis being unable to restock their stores properly, essence products not needed argon rejoined for example. As a result, John Lewis looses out on potential customers and repeat sales, because consumers who wanted to purchase a s pecial(prenominal) product couldnt due to the stock unavailability, atomic number 82 to a damage in potential sales, repeat sales and profits for the business in the short and long term. Secondly, communication within John Lewis progresss in versatile different methods, such as written, verbal and electronic.However in this assignment we will only be discussing the written communication aspects of John Lewis. There are mixed written documentation which are communicated throughout john Lewis. For example, letters, memos, text, faxes and emails are just some of the baronial or informal communication methods apply by businesses in the modern age. A written business document is a way of getting a message across internally and externally by employees or customers of John Lewis. There are various ways of written communication that are employ by businesses.For example, depending of the positioning an employee of john Lewis may need to contact their branch manager and the quickest, moreover maybe not the most formal way of doing so, would be by texting them 3. Additionally, there are many forms of written communication, such as agendas, e-mails, letters, memorandums, reports, notices and minutes. A written business document is used as a type of communication as it is seen as a more formal and paid way to communicate internally and externally within a business.Purposes of Written Communication Most businesses understand that communication is crucial for self-made business operations. The ways we conduct our business activities is changing rapidly, as a result communication, especially written has become essential, in order to deliver messages and training to any aspect or individual within the business. As a result, if used successfully the routine of written communication, in my opinion, is to deliver learning, in order to coordinates and establish successful business activities.This leads to an sum up sales, and an increase in the profit in the long te rm for John Lewis. The purpose leads to the crucial question why do we use written communication? Written communication can be used in various ways, depending on the sender and receiver of the information. For example, a manger will inform the owners or directors, by producing a written report telling them which products are selling better than others within a distri furtheror point of time. This form of written communication will be strictly professional and formal, informing them about changes in the business and there actives.However if an employee wanted to inform another member of provide about other issues then they could just email or text them, meaning a simpler, reliable and hard-hitting written communication process. Furthermore, its not only the internal customers but also external consumers who can communicate in a written manner with john Lewis. For example, a customer would communicate in a written manner with john Lewis if they have a complaint with any aspect of t he business such as a faulty product, leading to a customer having to email John Lewis regarding replacement of the product.In addition, a customer can also communicate with John Lewis because they have an inquiry to render regarding products or services provided by them. These are just some of the various reasons that customer make written enquires to John Lewis. Types of Written Communication Business Context Document Context(manager-employee or employee-costumer ) Purpose Formal Letter provider to John Lewis, To make an appointment to see the manager about put out of raw materials needed to produce the products in the production department of John Lewis. Formal Agendas Set out topics to be covered at a concourse.An manger will send it to the employees he wants to come to the confluence unremarkably sent out before a meeting to all the raft that are meant to attend and inform attendees Formal Reports Information, research and analysis on a specific aspect of a business, Pr ovides detail to help the businesses with determination making. So the purpose of this will be to inform an employee Formal proceedings of the meetings A record of what actually took place at a meeting between manager and employees It also records who attended the meeting, what was discussed nd how long and when the meeting took place and to confirm meeting feedback Informal Memorandums They are mainly used for quick communication within a business, college to college They are short, simple information meant to get your message across within a business, to the receiver and its purpose is to inform a staff member of manager what is going to happen or needs to happen Formal Schedules Schedules are lists of planned activities or tasks that need to be completed and could be used between staff and managers It is almost like a plan for the business, which can come in many forms such as lists or timetables and it is used to instruct mess what to do Informal Notices Important in formation on displays, or boards in order to inform employees or anyone associated with the business for example the marketing department and employees This is done in order to notify and display general information which should be accessible to all members of staff. The table above shows the various types of written communication methods, and their purposes. ConclusionIn conclusion I would state that this assignment has highlighted the importance of communication and especially the importance of written communication within John Lewis. overly I have discovered the various types of communication and why the different parties (such as customer, employees, suppliers) involved would use each method that suited their needs, as explained within the assignment. Bibliography 1. NW-Link http//www. nwlink. com/donclark/leader/leadcom. html Accessed on 24/09/2012 2. E-How http//www. ehow. co. uk/info_7785121_types-written-business-communication. html Accessed on 24/09/2012 3. E-How http// www. ehow. com/about_5563166_purpose-business-communication. html Accessed on 24/09/2012 4. John Lewis http//www. johnlewis. com/ Accessed on 24/09/2012